Student content creators
Become a UHI student content creator!
Love creating videos for TikTok, Instagram, or YouTube? Whether you’re already creating content or just starting out, this is your chance to join our team of Student Content Creators! Share your student life, build your skills, have fun – and get paid for doing what you love.
We aim to create authentic and engaging student-led content across our social media channels and website that best reflect student experience at UHI. This focuses on creating content that resonates with our student audience and helps build a sense of community.
We are looking for students to create short-form content for Instagram and TikTok, longer- form content for our YouTube, and blog posts for our website.
What we’re looking for
- Students who are passionate about sharing their experience studying with us
- Students who are already engaged in social media, have an interest in creating content, or have digital career aspirations
- Confident storytellers and creative thinkers – comfortable speaking on camera or sharing their perspective through creative visuals
- Reliable and responsive – able to follow through with content ideas and take on occasional content requests from the team
- Creative and authentic – with a unique voice and a genuine approach to showing what life at UHI is like
- Open to feedback and collaboration – willing to develop their skills with support from our team and take on feedback

Frequently asked questions
Will I be employed by UHI?
Will I be employed by UHI?
No – as a student content creator you will be paid on an ad-hoc basis for content you send to us. It’s a great way to earn some extra cash while studying, without the pressure of a formal contract.
How will my content be used?
How will my content be used?
You’ll likely see your video(s) pop up on our Instagram, TikTok and YouTube pages, occasionally with some editing to fit our house style (e.g. adding our logo and captions).
We might repurpose clips from your content in future videos and campaigns too.
I’m stuck for video ideas! What should I make?
I’m stuck for video ideas! What should I make?
Here’s some ideas for video topics (with linked examples):
- A day in the life: (your course) student edition (example 1/ example 2 )
- Showing something that you’re currently working on (a painting, a piece of music, a performance etc)
- University bag tour – what’s in your bag? Stop-motion style works well for these! (example 1/ example 2)
- ‘5 reasons to study (your course) with UHI’
- A montage of your clips with music (example 1/ example 2)
- POV: you’re a (your course) student at UHI
We’re also looking to celebrate the local area where your local campus or learning centre is based, and would love to see:
- Road trips around your local area (example 1)
- Your favourite coffee spot/food places/bars/hotspots in your town (example)
- A local event (example 1 / example 2)
Video ideas for term 1 of your studies:
- Come with me to Freshers / Welcome Week ( example 1/ example 2)
- How I prepared for becoming a student ( example 1/ example 2)
- Pack with me for becoming a student (example 1 / example 2)
- How to pack as an international student (example 1 )
Video idea for term 2 of your studies:
- Advice for students applying to study at UHI ( example 1/ example 2)
- Campus life; showcase what its like to study at your campus now you have got your bearings ( example 1)
- What it is like to be a [your course] student at UHI (example 1)
- Realistic day in my life as a student at UHI (example 1/ example 2 )
- Study with me ( example 1)
We also love seeing students get creative by jumping on current social media trends! Whether it's a viral TikTok sound, a trending challenge, or a fun Instagram reel idea, we love to see you put your own spin on it and make it relevant to student life at UHI.
Trends are a great way to boost engagement, reach new audiences, and show the fun, relatable side of student life – so don’t be afraid to join in and make it your own!
I am finishing my studies and about to graduate. Can I still make content?
I am finishing my studies and about to graduate. Can I still make content?
Yes! We love to see graduation themed content! Here’s some examples of some content we would love to see:
I’d love to make videos but I’m not sure how. What should I do?
I’d love to make videos but I’m not sure how. What should I do?
There’s lots of great resources and tutorials online on how to make videos for TikTok and Instagram Reels. Here’s some of our favourites:
- Instagram Reels Tutorial (Beginners Guide to Making, Editing, and Posting Reels in IG App 2024)
- How to Use TikTok - Beginners' Guide
- How to Use CapCut to Edit Video - Beginners Guide
You’re welcome to use editor templates to put your video clips together such as CapCut, Canva, or Instagram Edits – but please make sure there are no watermarks.
Is there anything you DON’T want to see in videos?
Is there anything you DON’T want to see in videos?
Apart from the obvious (swearing, violence, alcohol/drugs, not safe for work (NSFW), and other inappropriate content), there are a few other things we ask our content creators to avoid:
- No TikTok/CapCut/other editor watermarks
- If you’re using CapCut to edit, please remember to take off the default ending!
- Please don’t write your @username on the video - we are happy to credit you in the post text/add you as collaborator if you’d like
- Avoid fancy fonts where possible – stick with default fonts (we want our content to be as accessible as possible). We may ask you to change or remove the text so that we can add it ourselves for accessibility too.
- Try to avoid using still images in your videos, unless still images are integral to the editing style (e.g. you’re recreating a TikTok/reels trend)
What if I have another content idea that isn’t video-based?
What if I have another content idea that isn’t video-based?
At the moment, we’re looking for short-form video content, but if you’re interested in writing a blog for us, have a proposal for a social media takeover, or have any other creative ideas for sharing your student life content with us, we’d love to hear your ideas - please drop us an email: communications@uhi.ac.uk
Sounds great! How do I get started?
Sounds great! How do I get started?
Awesome – you can sign up by filling in a sign-up form or drop us an email at communications@uhi.ac.uk. We’ll get back to you as soon as possible!
If you already have a video that you’d like to share with us, drop us an email at communications@uhi.ac.uk with a link or the file!
Most of the time, video files are too big to send via email. We recommend using our Dropbox service available for students and staff or an alternative free file sharing service such as WeTransfer, or sharing a Google Drive link.